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firmly

by firmly

Information provided by firmly, reviewed by Builders in Fintech.

Agentic commerce platform that lets audiences buy without leaving your platform

Category
Payments
API
Not available

firmly is an agentic commerce platform that lets customers buy at the moment of inspiration inside AI agents, articles, ads, marketplaces and CTV, with no redirect. It extends a merchant's real-time catalog, product pages and checkout into those channels. The company connects to merchant platforms including Salesforce Commerce Cloud, Adobe Commerce, BigCommerce, WooCommerce, Elastic Path, Shopify and custom stacks. It supports protocols such as UCP, ACP, AP2 and MCP, and says merchants need no engineering work.

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